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Product page SEO: A complete guide

Search Engine Land

Image optimization If you work for a brand that prioritizes minimal text on their pages (like luxury brands), or if you’re required to have no text on key pages, then images become crucial. This makes image optimization a must in your SEO strategy. Local SEO : Using region-specific keywords and phrases. See terms.

Product 132
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Unveiling the Best Content Creation Platforms: Analyzing Top Competitors

Rock Content

By now, every business owner and brand manager knows that content is king in digital marketing. Professional copywriting services are the best way to scale content production without sacrificing quality, and choosing the right platform for your needs is vital. But it’s no longer enough to post to a company blog once a week.

Price 95
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How to Showcase Hard Skills on Your Resume [+ List of 50 Skills]

Hubspot Marketing

Search Engine Optimization (SEO) Excellent skills in SEO tools and techniques can improve your website's visibility and traffic. Elaborate on the specific aspects of SEO you’re an expert in to display how your skills match the company’s needs. Best for: Content creators, copywriters, and digital marketers.

CRM 90
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AI Marketing Tools To Help You Win in 2024

Hootsuite

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Price: Free! Price: Free! Brand identity, after all, calls for more than just aesthetics. Not sure how to tag your latest Insta post for maximum exposure?

Price 100
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The Best Marketing Conferences of 2020

Marketing Insider Group

This one-day European SEO and PPC marketing conference is intended to help digital marketers stay up to date with the latest developments in the industry and learn new ideas from how other companies use SEO and SEM. Search Marketing Expo or SMX is an annual digital marketing conference specifically for SEO and SEM professionals.

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Marketing Certifications That Get You Hired

Exposure Ninja

Improve Your Skills Certifications help to prove your marketing skills, generally in one specific area, such as SEO, content or social media. If you want to become a copywriter and have no interest in running pay-per-click ads, then you shouldn’t spend the time on PPC courses just to get a certification, even if it’s free.

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The Best Marketing Jobs and Careers for You to Pursue in 2023 (BIR NNP)

Hubspot Marketing

Search Engine Optimization (SEO) / Search Engine Marketing (SEM) Search engine optimization refers to organically optimizing web content. SEO, SEM, and their ever-changing trends have become such an influential part of online marketing that people are specializing in it — and companies are hiring for it, too.