The CMO Survey
MARCH 28, 2023
Brand Faces Short-term Pressures Reflecting spending cuts, investments in brand building dropped from a 12 percent increase last year to 5.5 percent increase this year.
Sprout Social
MAY 9, 2023
Audience segmentation and personalization AI marketing can drive your omnichannel business strategies based on market segmentation, aligning your campaigns with customers who are most likely to buy your product or offering. Future of marketing AI AI marketing is achieving new advancements at a phenomenal speed.
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