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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Brand Marketing. Brand marketing is shaping your brand’s public perception and forging an emotional connection with your target audience through storytelling, creativity, humor, and inspiration. Buzz Marketing. Campus Marketing. Controversial Marketing. Digital Marketing.

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Why Brands Need to Stop Chasing Marketing Hype and Start Pursuing Audience Intent

Rock Content

Brands waste too much time and effort chasing the next, shiny marketing strategy or buzzword, thinking it’s a silver bullet. Leading with “intent” lets brands put their audience first, and leaves the tactical marketing implementation as a detail, not a key focus. Which methods are “right” for you?

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64 B2B Marketing Tools and Resources

Adobe Experience Cloud Blog

How To Use Thought Leadership To Build Brands and Nurture Leads (blog post). Lead Scoring Best Practices (Buzz Marketing for Technology podcast). Sales is from Mars, Marketing is from Venus (Buzz Marketing for Technology podcast). Ten Tips for Marketing and Sales Alignment (eBook from The B2B Lead).