Martech

AUGUST 18, 2021

To my friend, I imparted the wisdom I’ve acquired over the years from covering marketing technology and digital transformation. Below, Holistic Email Marketing CEO Kath Pay applies some of the same spirit to emails. Email automation is never ‘set it and forget it’. Tricia Gellman continues as CMO.

Transform 123

Transform CMO Marketing Marketers 123

Duct Tape Marketing

JANUARY 8, 2024

Over 20 years ago, I pivoted from tailoring bespoke, effort-heavy marketing solutions that left me exhausted and my clients less than impressed to embracing a transformative strategy: productized offerings. productized marketing services. Get a complete fractional CMO system that changes how you think about your agency’s growth.

Product Marketing 63

Product Marketing Product Transform CMO 63

Unbounce

JULY 14, 2023

Episode 4: AI for Data Geeks [00:00:00] Pete: Hey, marketers! Welcome to Unprompted, a podcast about AI marketing and you. I’m Pete Housley, CMO of Unbounce. Unbounce is the landing page builder with smart features that drives superior conversion rates. Companies are overloaded with marketing technology.

Transform 52

Transform Marketing Marketers CRM 52

Unbounce

JULY 14, 2023

Episode 4: AI for Data Geeks [00:00:00] Pete: Hey, marketers! Welcome to Unprompted, a podcast about AI marketing and you. I’m Pete Housley, CMO of Unbounce. Unbounce is the landing page builder with smart features that drives superior conversion rates. Companies are overloaded with marketing technology.

Transform 52

Transform Marketing Marketers CRM 52

Marketing Insider Group

FEBRUARY 5, 2024

Or maybe you’re itching to find out the latest strategies keeping top marketers on their toes? Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. Slideshare) 80% of marketers using audience segmentation report a rise in sales.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87