Remove Copywriting Remove Energy Remove Product Marketing
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Top 5 Use Cases for AI Personalization in Marketing

Hubspot Marketing

You can also have AI read the tonality of someone’s responses, allowing you to respond at the energy level that someone is inputting.” Image Source I then searched for “freelance copywriter los angeles,” on Google and an identical landing page from Upwork showed up in the results.

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How I Built a $75M Newsletter: My Top Tips to Make Yours Impactful in 2025

Hubspot Marketing

Joseph Sugarman, author of The Adweek Copywriting Handbook , calls this creating a slippery slide. Let demand drive growth before spending on marketing. A lot of people assume that growth is all about marketing dollars, but the reality is, product-market fit comes first.

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Unlock Email Campaign Potential: Proven Strategies for 2025

Litmus

Similar to creating an outline before writing an essay, provide guidance to your copywriter and designer (or yourself, since we all know how many hats email marketers wear!) Blake Miller , Senior Director Product Marketing, Salesforce Segment your subscribers The first step to personalizing emails is segmenting your subscriber lists.

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Inside Zapier’s 454% ROI Content Engine With Lane Scott Jones

Animalz blog

Data shapes product, marketing, and company direction. She also uses AI in smart ways to increase production by 30%. MCP dropped and we were ranking #1 for ‘What is MCP’ before product marketing even finished the deck.” (23:20) We also use it for small copywriting tasks. Ty Magnin [00:15:37]: Yeah.

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Heike Young (Microsoft) on Building Trust and Influence With Employee-Led Content

Animalz blog

In this episode, Heike shares how she connects content, creative, product marketing, and demand gen/integrated campaigns like four wheels on a car remove one, and nothing moves. Instead of making broad educational content, her team puts energy into strong opinions and thought leadership. No one can work alone.

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9 Account-based Marketing Case Studies

CXL

Alignment with sales ops, field marketing, customer marketing, and the sales dev team is a non-negotiable for Snowflake. “We We needed to make sure that when you see an ABM campaign, it’s reflective of not only sales input, but also product marketing, partner marketing, field marketing, and our SDRs.

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Delivering Episode 25: An Inside Look at Visual Editor in Litmus Builder

Litmus

My name is Lauren, and I’m on the product marketing team right here at Litmus. So I’m focused on understanding our customer and market needs to help shape our roadmap. And then once we have our new features and solutions, marketing it to both our customers and hopefully potential new customers. Thanks, Jason.