Copywriting Product Marketing Shipping 
Hubspot Marketing
MAY 13, 2025
My friend Jenn Prochaska , a copywriter and brand messaging specialist, made me laugh out loud when she described Reddit as Metallica before The Black Album because it feels much more underground than mainstream. If you drop a post and then promptly abandon ship, never returning to the comments, people take notice.
Animalz blog
JULY 8, 2025
Data shapes product, marketing, and company direction. She also uses AI in smart ways to increase production by 30%. The result is an operation that ships quickly, measures everything, and still sounds distinctly human. Content supports go-to-market efforts and captures organic demand before others can react.
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Animalz blog
MARCH 13, 2025
Got to see the, the epic growth going from, you know, I think I joined right as they were series A and then raised a big round and then grew headcount and got to go through the, the [00:06:00] Rocket Ship startup, um, story. There’s like company context, you know, product, market, whatever.
Hootsuite
NOVEMBER 4, 2022
The point is: People won’t jump ship for just a pay raise. Our VP of Product Marketing and Brand Christine Buck sums it up perfectly: “Amplify lets us show what it’s like to work for Hootsuite through the eyes of the beholder, our employees.” Maybe you’re gearing up for a big marketing blitz, and need more copywriters.
CXL
JUNE 2, 2022
Alignment with sales ops, field marketing, customer marketing, and the sales dev team is a non-negotiable for Snowflake. “We We needed to make sure that when you see an ABM campaign, it’s reflective of not only sales input, but also product marketing, partner marketing, field marketing, and our SDRs.
Unbounce
MARCH 12, 2024
When you look at it from the ecommerce angle, there’s another fundamental difference between these two types of products. Selling physical products involves a whole host of responsibilities including inventory management, shipping, handling, and the occasional wrestling match with bubble wrap.
Rock Content
OCTOBER 10, 2023
If your website takes too long to load or isn’t mobile-friendly, they won’t hesitate to abandon ship. Nurturing Reviews and User-Generated Content UGC and positive reviews are long-known product marketing strategies that have performed well to this date. Dive deep into the technical aspects of your website.
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