Digital Marketer

MARCH 30, 2022

Businesses need T-shaped marketers to steer the ship of all of their marketing strategies, from SEO to email. T-shaped marketers do this by using their expertise and their knowledge of other marketing strategies to steer that ship towards more traffic and more conversions. How to Become a T-Shaped Marketer?

Shipping 98

Shipping Marketing Marketers Copywriting 98

Neil Patel

DECEMBER 11, 2022

I’m not talking about things like $firstname, or order by $date for free shipping – but actual personalization based on their behavioral triggers. Did you know that transactional emails (receipts, shipping notifications, etc.) When sending out automated emails to your list, how personalized are they? Transactional Emails.

Email Marketing 131

Email Marketing Whitepaper Shipping Marketing 131

AWeber

DECEMBER 5, 2022

Some email copywriters imagine their ideal reader sitting across from them as they write. Is it free shipping and returns? At the top of the email it lists two benefits - free shipping or one-hour curbside pickup. Communicate like a human and a friend, not an automated marketing robot. What about it matters most?

Customer 96

Customer Shipping Direct Mail Copywriting 96

Orbit Media Studios

JANUARY 31, 2023

This is the key to conversion copywriting. But with this information, copywriting flows naturally. Ideally, the SEO copywriting (incorporating related phrases) overlaps with the conversion copywriting (answering top sales questions) and your homepage both ranks and converts like a champ. The website feels intuitive.

Copywriting 139

Copywriting Real Estate User-Generated Analytics 139

Hubspot Marketing

FEBRUARY 29, 2024

This email also uses the PAS (problem, agitate, solution) copywriting framework well. Dear [Patient’s Name], We received your order and are getting ready to ship it. Why the Email Works Wisp’s subject line (“Kiss BV goodbye”) can produce a high open rate because it speaks to a specific pain point — treating bacterial vaginosis.

Health 91

Health Shipping Price Promotion 91

AWeber

SEPTEMBER 19, 2023

Simply put, you need a way to build the products you plan to ship to the world. You don’t have to be an expert copywriter to create an enticing product description. Pricing and shipping information. Customers love free shipping. You know where you’re going to sell it (Step 2). But don’t be afraid to slow down here.

Shipping 64

Shipping Transform SEO Promotion 64

AWeber

JULY 24, 2023

It did encourage online shopping during the storm by offering free shipping, but the approach of the text was far removed from that of Urban Outfitters above. Observe: You’ll notice that instead of a flippant, “might-as-well-shop-with-us” attitude, Anthropologie’s copywriters went with thoughtfulness and attentiveness.

Customer 75

Customer Key Performance Indicator Communications Copywriting 75

Ariyh

DECEMBER 19, 2022

Use ‘you’ in your copy to boost results Full 3min practical insight Channels : Copywriting | Social media | Website | Marketing communications For : Both B2C and B2B Research date : August 2017 📈 Recommendation Use ‘you’ to speak directly to your reader in your content and marketing communications (e.g.

B2C 52

B2C Transform eCommerce Retail 52

Sprout Social

FEBRUARY 17, 2022

Confirm customer orders and provide shipping details. Copywriting Crew: Cold outreach. Network with influencers and potential partners. Send seasonal promotions for products/services or events. Create loyalty programs and discounts to retain customers. Gather feedback from subscribers via surveys. ” at the end, but it paid off.

Email Marketing 131

Email Marketing Marketing Marketers Direct Mail 131

Customers.ai

FEBRUARY 20, 2024

Some common examples of transactional emails include Password resets Shipping confirmations Invoices and receipts Account notifications Social media updates Welcome emails. Jasper: Email Marketing Copywriting Tool Jasper is one the best AI copywriting tools that can help you write better, more engaging emails.

Email Marketing 73

Email Marketing CRM User-Generated eCommerce 73

Rock Content

OCTOBER 10, 2023

If your website takes too long to load or isn’t mobile-friendly, they won’t hesitate to abandon ship. Luckily, the WriterAccess marketplace provides companies with the right copywriters to make their brands stand out. Optimizing Website Loading Speed Users are inherently impatient and mobile users are even worse.

SEO 52

SEO Transform User-Generated Copywriting 52

Hootsuite

MAY 3, 2022

AI tools can apply NLP and NLG learning to customer interactions so a chatbot or virtual agent can “talk” to customers, offering everything from shipping details to product recommendations. This is why AI-powered content creation tools can’t fully take the place of good copywriters.

Management 97

Management Social Media Marketing User-Generated Copywriting 97

CXL

JUNE 16, 2022

This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. A copywriter looking to see how to write email subject lines for holiday campaigns will likely look at headings, searching for the most relevant information to their task.

User-Generated 124

User-Generated Marketing Marketers Customer Journey 124

Welcome Software

AUGUST 6, 2023

For example, the list of stakeholders involved in a content approval workflow typically includes: Marketing manager Content strategist Content writer/ Copywriter/ Content creator Graphic designer Social media manager SEO specialist Web developer Plus, you also need resources.

Transform 40

Transform Copywriting Shipping Promotion 40

Neil Patel

MARCH 30, 2021

The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter. Understanding Copywriting. Copywriting is salesmanship , says Bruce Bendinger. A copywriter does. What is SEO Copywriting?

Copywriting 144

Copywriting SEO User-Generated Branding 144

Neil Patel

MARCH 4, 2023

For better understanding, here are some examples of pages you should localize to enhance customer experience if you’re localizing a whole website: Landing pages About us pages Contact pages Shipping or pricing information Product pages (and descriptions) Videos or webinars (don’t forget subtitles!)

User-Generated 81

User-Generated SEO Copywriting Price 81

Neil Patel

OCTOBER 22, 2020

Your most common options are: Getting people to opt-in in exchange for Free value on a subject Directly selling a low-ticket product like a book or a mini-course Free Trial offer for a monthly service or software Free + Shipping offer where you count on upsells to make a profit. 6 Squarespace.

Non-Profit 142

Non-Profit CRM Copywriting Shipping 142

Duct Tape Marketing

AUGUST 8, 2014

If your social media ship has already set sail without a consist heading, reevaluate the program. Prose ( @prose ) employs top professional journalists and copywriters with expertise in a variety of industries. If you start to ramp up your daily tweets, this audience may un-follow you. Start anew, but be faithful to the new program.

Whitepaper 65

Whitepaper Real Estate Copywriting Shipping 65

Unbounce

JANUARY 10, 2019

A staple best practice of ad copywriting is to include keywords in ad copy to mirror the searcher’s query. These can be a quick list of features, benefits, or more information (like “Free Shipping”) if it didn’t fit in the ad text. Leverage Keywords Where Possible. Structured Snippets.

Real Estate 145

Real Estate Price Advertising Advertisers 145

Martech

AUGUST 5, 2022

This topic doesn’t come up much in debates over whether AI-fueled copybots will replace human copywriters. Email copywriting is about persuasion, not selling. Most digital marketing teams I’ve worked with don’t have dedicated email copywriters. Read next: Using search and email to recognize customer intent.

Copywriting 132

Copywriting Shoppers Energy eCommerce 132

Hubspot Marketing

SEPTEMBER 26, 2019

Copywriting: The copy should be snappy, concise, and compelling. Great copywriting is interesting enough to entice someone to complete their purchase. Whiskey Loot’s abandoned cart email utilizes unique and engaging copywriting to entice customers to complete their purchase. Dote excels at it with humorous copywriting.

Customer 126

Customer Copywriting eCommerce Inbound Marketing 126

Digital Marketer

JULY 26, 2023

Copywriting The next thing site visitors notice on your product pages or landing pages are the “words.” So, hire an experienced and highly-skilled copywriter who knows how to research your target audience and write compelling copy. So, naturally, a good design will drive actions and add to the conversion rate.

eCommerce 81

eCommerce Copywriting Shipping User-Generated 81

Rock Content

NOVEMBER 20, 2017

Dan Sevigny, CEO of digital agency Spooky Digital, said his advice to digital marketers is to study the science of copywriting and learn how to write persuasive copy that sells. “ If your meta description includes ‘Free Shipping & Handling’, or ‘Same day delivery’, that’s very likely to positively impact your click-through rate.”.

SEO 40

SEO Digital Marketing Retail Management 40

AWeber

DECEMBER 13, 2023

It’s a one-page space to showcase your product in the best light, with copywriting and visuals designed to inform and sell. This section lists “dog joy,” “month-long pet party,” and immediate shipping as the product benefits. You don’t have to be a professional copywriter to write high-converting content.

Product 104

Product Price Copywriting Shipping 104

Neil Patel

APRIL 22, 2021

Copywriters know that people buy products emotionally, then justify the purchase with logic. Demian Farnworth shared a powerful copywriting formula for dominating social media platforms and captivating people’s minds: Identify a problem Agitate the problem Proffer a solution. Here the button text is essential to convey getting paid. .

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Digital Marketer

FEBRUARY 23, 2023

The count reached zero and like a match being struck, the ship leapt into the air climbing higher and higher, faster and faster until the mountains and waves devolved into a mat of green and blue, and the clouds billowed below. The Adventurous Marketers on the Frontier The crew was ready. TAKE ACTION!

Energy 81

Energy Copywriting Marketing Marketers 81

Unbounce

MARCH 12, 2024

Selling physical products involves a whole host of responsibilities including inventory management, shipping, handling, and the occasional wrestling match with bubble wrap. The internet is a boundless marketplace where your creations can reach customers across the globe without the messiness of physical boundaries or shipping logistics.

Product 59

Product eCommerce eBook Shipping 59

Litmus

JUNE 17, 2021

So, consider these tried-and-true tips from email and copywriting experts as simply a jumping-off point as you fine-tune what works best for your audience. Master copywriter, Claude Hopkins, said it plainly: “Curiosity is one of the strongest human incentives.” Some “best practices” are even conflicting. Welcome everyone’s ideas.

Shipping 116

Shipping Copywriting Whitepaper Email Marketing 116

Hootsuite

NOVEMBER 4, 2022

The point is: People won’t jump ship for just a pay raise. Maybe you’re gearing up for a big marketing blitz, and need more copywriters. If you don’t have a strong employer brand… well, good luck beating the appeal of freelancing in your PJs. Doing nothing today due to an overwhelming need to do nothing.

Copywriting 104

Copywriting Shipping Promotion Social Media Marketing 104

Hootsuite

JANUARY 4, 2023

Hootsuite’s Social Media Marketing Coordinator, Eileen Kwok, adds that you can help boost engagement on non-peak days with specific copywriting techniques: “Writing copy that is relevant to the day of the week can help boost engagement,” Kwok says. It’s clear that I should plan my posting times around the Pacific Time Zone.

Social Media Marketing 98

Social Media Marketing Copywriting Shipping Management 98

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. National Retail Federation) The most common reason online shoppers abandon their cart is because of additional costs like shipping, taxes, and fees (48%). Forbes) 93% of online experiences start with a search engine.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Martech

NOVEMBER 5, 2021

While it would be incredible to have a team of copywriters who code HTML, do mockups in Figma, manipulate data in Python, and are whizzes at Google Analytics, those unicorns only exist in CMO fantasies. Image courtesy of the author. People: Deep vs broad. Your broad people approach is experiencing growing pains and needs to scale.

Marketing 121

Marketing Marketers Management Finance 121

CXL

JUNE 2, 2022

Invoca ended up using PFL’s Tactile Marketing Automation (now called Hybrid Experience Solutions ) to manage fulfillment, shipping, and tracking from a single interface that integrates with Marketo. Much like effective email copywriting , successful and engaging ABM campaigns are founded on more than shock value.

Direct Mail 87

Direct Mail Transform Marketing Marketers 87

Customers.ai

DECEMBER 12, 2023

Ecommerce Tool #2 – WooCommerce Ecommerce Platform WooCommerce is a WordPress-based ecommerce platform that is made for businesses of all sizes and includes everything from payments to channel integrations to shipping and more. Jasper AI particularly excels in copywriting and content strategy.

eCommerce 120

eCommerce PR User-Generated Marketing 120

CXL

FEBRUARY 3, 2022

The more customers identify with your brand, the more they’ll hesitate to jump ship. Follow the steps conversion copywriter Momoko Price recommends in her product messaging course : 1. To drive growth , build a company that connects with customers beyond surface-level attributes like price or features.

Product 85

Product Product Life Cycle Marketing Marketers 85

CXL

JUNE 16, 2022

SitePoint’s emailing marketing is a great example of how to use conversational copywriting to cross-sell to new users. By offering free shipping on orders of $35+, complementary items are used to encourage people to buy more items. Conversational marketing works because it personalizes the customer experience.

User-Generated 107

User-Generated Real Estate Price Retail 107

Neil Patel

OCTOBER 26, 2020

You should get into the habit of trying to infuse your value proposition into every aspect of your site using copywriting and visual representations. Dollar Shave Club offers a wide range of products, an attractive shipping box stuffed with self-grooming goodies, and all at a “handsome” discount. Lots of brands sell razors.

Food 142

Food Energy Communications Manufacturing 142