Martech

JULY 30, 2024

Once your business reaches the scale-up phase, it’s important to adapt by implementing customer relationship management (CRM) systems and marketing automation platforms. About 84% of digital marketing leaders believe these advanced technologies enhance their marketing function, per a Gartner report.

CRM 116

CRM Marketers Marketing Customer loyalty 116

Martech

FEBRUARY 17, 2025

Heres a breakdown of the responsibilities, backgrounds, skill sets, and how these roles fit into marketing and marketing operations. Responsibilities GTM engineer / GTM ops engineer Develop and implement go-to-market strategies. Analyze market trends and customer data to inform product positioning.

Customer Acquisition 117

Customer Acquisition CRM Marketing Automation Platform Analytics 117

Neil Patel

JULY 20, 2025

Discover how your competitors are faring in comparison to your own performance, plus analyze market trends to see what you can expect in the future. Zapier – Marketing Automation Zapier is an AI-powered marketing automation platform that makes it easy for marketers to set up automated workflows.

User-Generated 105

User-Generated Price Marketers Marketing 105

Martech

APRIL 21, 2025

Strategic thinking: They can develop comprehensive marketing strategies that align with business goals. This includes understanding target audiences, market trends and competitive landscapes. This technical knowledge enables them to implement and optimize campaigns effectively.

Key Performance Indicator 71

Key Performance Indicator Marketing Automation Platform Marketers Marketing 71

Hubspot Marketing

JUNE 30, 2025

Conduct analysis to determine the effectiveness of each marketing campaign, and report key findings to stakeholders. Working knowledge of customer relationship management (CRM) and content management systems (CMS) like Content Hub. An understanding of digital marketing tools and tactics. Research and analytical skills.

Management 110

Management Inbound Marketing Marketers Marketing 110

Lusha

NOVEMBER 18, 2024

Here are some essential technologies that power RevOps: Customer Relationship Management (CRM) Systems : A CRM system like Salesforce or HubSpot centralizes customer data. This allows you to easily import and export data, automate workflows, and track your progress, all within your existing tools.

CRM 40

CRM Marketing Automation Platform Key Performance Indicator Customer Journey 40

Lynton Web

NOVEMBER 26, 2024

Achievable : Set ambitious but realistic targets based on historical performance, available resources, and market conditions. Consider factors like seasonal variations and market trends when determining what's achievable. Relevant : Ensure each goal directly supports your broader business objectives.

Transform 52

Transform Customer Acquisition Marketers Marketing 52