IRL takeovers: Influencers are reshaping live brand activations and events
Sprout Social
APRIL 8, 2025
Influencers are also participating in tentpole industry events, contributing to the conversation and sharing their expertise. Lead generation? Attendees were able to make everything from charm bracelets to tie dye shoes, and get custom tattoos. Here are some tips to follow when planning your IRL events. Brand awareness?
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