Use Insider
SEPTEMBER 15, 2023
What is coupon marketing? Coupon marketing is a strategic approach that leverages the appeal of discounts and promotions to influence customer behavior. 7 coupon marketing strategies for across the customer lifecycle Unsure how to use coupon marketing to benefit your business?
OnPassive Marketing
SEPTEMBER 10, 2022
Customer marketing is a process or set of activities undertaken by a company to identify, attract, acquire, and retain customers. The main goals of customer marketing are to increase brand awareness, generate leads, and build customer loyalty. One type of marketing is product marketing.
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OnPassive Marketing
NOVEMBER 11, 2022
These five courses will teach you everything you need about email marketing, from basic campaign creation and automation techniques to how topics like frequency, timing, and segmentation should be handled when sending emails. Every email a company sends, whether it is to a potential or current customer, could be considered email marketing.
Sprout Social
JUNE 21, 2022
A new era of direct marketing is here. Direct marketing has come a long way since the first direct mail campaign in the 1800s. Even in the past few years, direct messaging channels enabled marketers to reach people in a more personalized, targeted way. What is direct marketing?
Adobe Experience Cloud Blog
NOVEMBER 22, 2008
The next interview in the B2B Marketing thought leader interview series is with Mark Klein, CEO of predictive analytics company Loyalty Builders. Like me, Mark is a direct marketing expert whose background in science and passion for mathematics equates into a desire to help marketers improve their campaigns.
Adobe Experience Cloud Blog
NOVEMBER 22, 2008
The next interview in the B2B Marketing thought leader interview series is with Mark Klein, CEO of predictive analytics company Loyalty Builders. Like me, Mark is a direct marketing expert whose background in science and passion for mathematics equates into a desire to help marketers improve their campaigns.
Sachs Marketing Group
APRIL 30, 2024
This challenge can lead to stagnant sales and limited growth, leaving businesses unsure how to promote their brand effectively. Fortunately, a digital marketing agency will provide the tools and expertise to boost online presence and drive business success. Email campaigns are used to send promotions directly to customers.
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