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How to create a successful 2023 holiday season SEO strategy

Search Engine Land

Armed with an increasing amount of information from online and in-person opportunities, shoppers have indicated a willingness to wait for the best deal. November and December seemingly blur into one continuous period of shopping and promotions. Maintains brand consistency across all creative and audience-facing materials.

SEO 133
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How to Translate Foot Traffic Into Digital Sales

Neil Patel

The good news is that as a brick-and-mortar business owner, you can promote your website to the foot traffic in and around your store to aid your online visibility and increase digital sales. Shoppers coming into your store know you, trust you, and are more likely to purchase from you. Add an incentive to spur interest.

Shipping 140
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SEO for Category Pages: 11 Proven Ways to Optimize

Neil Patel

After all, the more visibility you have, the more likely shoppers will discover your site and maybe make a purchase. Add internal linking for related items or subcategories to enhance your category pages’ SEO Optimize page speed. Promote your category pages through social media and other channels.

SEO 91
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11 Proven Hacks to Keep Your Customers Buying More

Neil Patel

This way, you can ensure each touchpoint is meaningful, resulting in a positive CX and, ultimately, higher customer retention rates. Design an Effective Customer Loyalty Program. Part of your customer journey must include creating a customer loyalty program. Define the rules of your loyalty program.

Customer 142
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The Ultimate Guide to Internet Marketing

Hubspot Marketing

Online marketing, also known as internet marketing or web advertising, is a form of marketing that uses the internet to deliver promotional messages to customers through digital channels such as search engines, email, websites, and social media. To attract new customers, you also need to maintain a powerful SEO presence.

Marketing 145