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6 Ways to Include Customers in Your Content

Adobe Experience Cloud Blog

Peer-to-peer marketing is not only a viable channel you should be exploring, but it’s also one that has seen great success in both B2B and B2C marketing. It’s all about fully partnering with your network of happy customers to assist with social selling, referrals, and thought leadership.

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#CalendarProblems: 3 Signs Your Marketing Calendar is Holding You Back

Adobe Experience Cloud Blog

Calendars should help you map activities to your overall strategy, they should help you establish the right cadence of marketing messages, and they should give your entire company visibility into the amazing work that you do. Here are three signs that your marketing calendar is holding you back. Modern Marketing'