Customer Marketing, Promotion and Succession Management

Hiring a Customer Marketing Manager? Look for These Backgrounds

Base.ai

APRIL 18, 2022

If you’re having trouble finding someone with “Customer Marketing Manager” as their previous job title, try looking for the following: Loyalty Manager Often found in the B2C world, Loyalty Managers are responsible for cross-functional collaboration, customer satisfaction, and building and rewarding customer loyalty.

Customer Marketing

Customer Marketing Management Customer Customer loyalty

What is customer experience and why does it matter?

Martech

FEBRUARY 22, 2022

Here are some of the most effective ways marketing teams can measure customer experience. Use data to analyze customer satisfaction. Surveys can give you insight into factors like customer satisfaction scores (CSAT) and Net Promoter Scores (NPS). Talk to customer-facing staff.

Customer

Customer Customer Journey Customer Acquisition CRM

Marketing Pro Pulse

Hiring a Customer Marketing Manager? Look for These Backgrounds

What is customer experience and why does it matter?

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