Hubspot Marketing

DECEMBER 26, 2023

Influencer Marketing Let’s take a moment to talk about social media marketing trends and how Gen Zers and Millennials fit into the picture. In the last three months, 33% of people within these groups have bought a product due to an influencer’s recommendation.

Gen Z 109

Gen Z Direct Mail User-Generated Millennials 109

Girl Power Marketing

FEBRUARY 1, 2023

Long-form information, such as blogs, eBooks, and white papers, is crucial to your SEO efforts and necessary for providing the education buyers need to make purchasing decisions. User-generated content works hard for your brand on many levels, the most powerful of which is word-of-mouth marketing.

Whitepaper 98

Whitepaper Marketing Strategy Gen Z eBook 98

Unbounce

MAY 1, 2024

Vestiaire Collective , a second-hand luxury fashion platform, faced the challenge of capturing the elusive Gen Z demographic on TikTok while promoting their new direct shopping feature. A clever blend of influencer creativity and data-driven decision-making. Their approach?

Gen Z 59

Gen Z Shoppers Fashion Transform 59

TechWyse

MARCH 8, 2023

Make Use of Influencer Marketing Recent studies show that nearly 90% of marketers believe that influencer marketing is an effective form of marketing, and 33% of Gen Z-ers have bought a product based on an influencer’s recommendation.

Inbound Marketing 52

Inbound Marketing Gen Z User-Generated Influencer Marketing 52

CXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Backlinko

MAY 14, 2024

For example: If you target Gen Z or millennials, meet them where they spend their time. These insights help you create content in a variety of formats, like: Blog posts Video marketing Infographics Case studies Ebooks Podcasts Diversifying your content gives you more chances to engage different segments.

PR 107

PR Customer loyalty User-Generated Marketing 107

Welcome Software

MARCH 11, 2022

Content in this bucket includes user-generated content, product reviews, customer interactions, shares, retweets, and more. This includes everything from PPC to paid influencers marketing to native ad placement. Gen Z customers, on the other hand, are typically on TikTok. by the end of 2021 and Snapchat by 2023.

Management 52

Management Gen Z Whitepaper Content Marketing 52