eBook Product Marketing Shipping 
Animalz blog
MAY 27, 2025
If you cant answer that, dont ship it. Here are the key takeaways from the episode: “You should not ship something, or you shouldn’t even execute an idea if you can’t articulate the one thing that someone should walk away with after consuming that.” Real audience input grounds your campaigns in what matters.
Unbounce
MARCH 12, 2024
When you look at it from the ecommerce angle, there’s another fundamental difference between these two types of products. Selling physical products involves a whole host of responsibilities including inventory management, shipping, handling, and the occasional wrestling match with bubble wrap.
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Animalz blog
MAY 3, 2024
Content marketing at small companies is like riding a bike — you jump on and start pedaling. Content at large companies is more like captaining a cruise ship. A marketing organization is likely made up of several teams, each with their own specialties (product marketing, paid, SEO, social, brand, etc.).
Duct Tape Marketing
JUNE 1, 2023
Strategies For Successful Product Launches written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mary Sheehan In this episode of the Duct Tape Marketing Podcast , I interview Mary Sheehan. Key Takeaway: Timing is crucial in product launches, especially in companies with diverse teams.
Unbounce
JANUARY 23, 2025
A/B testing helps you identify which headlines, landing page designs, or lead magnets (like free ebooks or webinars) capture attention and encourage users to learn more. A/B testing lets you optimize product pages, pricing displays, and calls to action (CTAs). A/B testing the checkout process is crucial here.
Unbounce
JANUARY 23, 2025
A/B testing helps you identify which headlines, landing page designs, or lead magnets (like free ebooks or webinars) capture attention and encourage users to learn more. A/B testing lets you optimize product pages, pricing displays, and calls to action (CTAs). A/B testing the checkout process is crucial here.
Unbounce
OCTOBER 24, 2023
If your customer service isn’t tops, this will affect how users view your product. Marketing SaaS means being able to clearly explain what your product does and how it will improve your customers’ lives (whether at home or at work). You can also increase the value of your product by giving something away for Free.
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