Sun.Sep 24, 2023

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Benefits of Email Opt-outs

Practical eCommerce - Marketing

Holidays can be painful for consumers. Allowing subscribers to temporarily opt-out of promotional emails can lower unsubscribes and drive trust. The post Benefits of Email Opt-outs appeared first on Practical Ecommerce.

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A Conversation With Philips CMO Lorraine Barber-Miller On The Evolution Of Transformation + Systemizing Human-Centricity

CMO Network

Many of these market corrections are being propelled by a more empathy driven economy that must place the customer at the heart of any enterprise.