Sun.Jan 14, 2024

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Ideas for Your First Email Newsletter

Vertical Response

Email newsletters have become an essential tool for marketers to reach their audience effectively. In today’s digital landscape, where social media platforms constantly change algorithms and organic reach continues to decline, email newsletters provide a direct line of communication with your subscribers. This comprehensive guide will offer valuable insights, tips, and ideas for creating your first email newsletter that will engage your audience and drive results.

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100+ LinkedIn Statistics You Need to Know in 2024

SocialPilot

Linkedin is constantly redefining its position in the market. At first, it was a job-seeking platform. Cut to today – It has grown into a platform to share world-changing thoughts and ideas for businesses, brands, and professionals alike. Linkedin has recently introduced new creator mode features to empower the platform’s thought leaders.

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What is a PPC landing page? (With 7 real examples for Google Ads)

Unbounce

/ Landing page examples What is a PPC landing page? (With 7 real examples for Google Ads) By Jennifer Pepper and Banafshe Salehi. Updated on January 14, 2024. 37 min read Step into the world of PPC landing pages, where clicks become conversions effortlessly. These targeted pages, driven by pay-per-click ads like Google Ads, focus sharply on one goal: the call to action (CTA).

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CRO for Beginners: 4 Steps to Get Started with Conversion Rate Optimization

Spiralytics

Have you been driving traffic to your website, but nobody’s inquiring about or buying your products? It might be time to step back and think about starting a Conversion Rate Optimization (CRO) program. CRO is concerned with turning more website visitors into customers. But to do that, it’s important to understand the real problems (and opportunities) you have that might be causing your visitors to head out your virtual door.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.