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Why You Still Need SMS Marketing & How to Get Started [+Data]

Hubspot Marketing

SMS marketing allows businesses to connect with their target audience through personalized and timely text messages. It leverages the widespread use of mobile phones and the convenience of SMS to deliver promotional offers, updates, reminders, and other engaging content directly into the palm of the recipients' hands. Think again.

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6 KPI-Focused Strategies for Organizing Virtual Events

Marketing Insider Group

Being clear about a virtual event’s key performance indicators (KPIs) from the onset of event planning is essential to its success. KPIs determine the metrics for measuring an event’s impact, and setting them ahead of the planning process can help develop strategies that will drive the event’s success.

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The Roadmap to Successful Marketing Campaigns in 2024

Marketing Insider Group

Impactful marketing campaigns transcend product promotion, playing a pivotal role in sculpting a brand’s identity, forging emotional bonds with the audience, and ultimately driving tangible results in leads and ROI. What Is a Marketing Campaign? Launching a campaign is easy; launching a successful one is not so easy.

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Outbound Marketing Unboxed: Strategies, Tips & Real-World Insights

Customers.ai

With Customers.ai, you can insert virtually any attribute into the subject line or body of your email marketing. Conversion Tracking It’s a common misconception that outbound marketing is best or top-of-funnel goals like brand awareness. When you customize your messages, you can get prospects’ attention more effectively.

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Outbound Marketing Unboxed: Strategies, Tips & Real-World Insights

Customers.ai

With Customers.ai, you can insert virtually any attribute into the subject line or body of your email marketing. Conversion Tracking It’s a common misconception that outbound marketing is best or top-of-funnel goals like brand awareness. When you customize your messages, you can get prospects’ attention more effectively.

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Important Marketing Terms You Should Know

Exposure Ninja

This section includes some of the most common types of marketing. Traditional Marketing Traditional marketing is any marketing that takes place offline, for example, in newspapers, magazines, posters, flyers, billboards, TV, radio and at events. It includes newsletters, discount offers, company updates and more.

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How to create and use a marketing campaign plan template

Welcome Software

In this blog, we'll delve into the essentials of crafting an effective marketing campaign plan template and how best to utilize it for maximum impact. First things first: What’s a marketing campaign? Event marketing: For businesses that thrive on face-to-face interactions, hosting or sponsoring events can be a strategic move.