Hubspot Marketing

DECEMBER 13, 2023

The hospitality industry faces a number of obstacles and opportunities in regard to marketing, with one of the greatest puzzles being email marketing. From budget accommodations offering a port in a storm to luxury hotels offering bucket-list experiences, hotels have a lot to gain by leveraging email marketing successfully.

Email Marketing 95

Email Marketing Marketing Marketers Customer Acquisition 95

Customers.ai

DECEMBER 11, 2023

The email spam filter updates by Google and Yahoo mean that marketing agencies are now contending with stricter criteria for inbox placement. Messages that may have once sailed smoothly into the inbox are now subject to heightened scrutiny and email marketing agencies are going to have to be aware.

Law 100

Law Marketing Marketers Advertising 100

Ariyh

JANUARY 8, 2024

📝 Intro Your sister-in-law loves music. The consultant tells you that even though this brand is known for their outstanding looks, for that same price you can find options with better quality sound and longevity. When preparing gendered-targeted marketing materials (e.g. No credit card required.

Product 62

Product Direct Mail eCommerce Law 62

Customers.ai

DECEMBER 11, 2023

The email spam filter updates by Google and Yahoo mean that marketing agencies are now contending with stricter criteria for inbox placement. Messages that may have once sailed smoothly into the inbox are now subject to heightened scrutiny and email marketing agencies are going to have to be aware.

Law 56

Law Marketing Marketers Advertising 56

Customers.ai

JANUARY 8, 2024

However, if a user comes to your site, visits a product page, visits the pricing page, and then fills out a request a demo form, they likely are. We have to evolve our outbound lead gen to 1-to-1 target marketing. High-quality data is essential for targeting the right prospects and achieving a higher success rate.

User-Generated 103

User-Generated CRM Outbound Marketing Law 103

Duct Tape Marketing

FEBRUARY 27, 2024

The market doesn't see their true value for what they are. They compete on price and they lose deals to lesser firms. ActiveCampaign is that rare platform that's affordable, easy to use, and capable of handling even the most complex marketing automation needs, and they make it easy to switch. Duct Tape Marketing podcast.

Marketing 67

Marketing Marketers Law Transform 67

Unbounce

OCTOBER 20, 2023

Your primary messaging and call to action must be above the fold (the bottom of the screen for the average browser resolution of your target market). In the case where you have several choices (such as different packages or pricing options), there is still a single goal (choose a package).

Whitepaper 105

Whitepaper eBook Promotion Communications 105