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How to Optimize Shopify Marketing with Customers.ai

Customers.ai

Webinar: 2024 Playbook Increasing Traffic & Conversions in the Age of AI Free Webinar: Watch Now The Foundations of Shopify Marketing Audience Segmentation for Shopify Marketing Ad Retargeting for Shopify Stores Email Marketing with Customers.ai Email Marketing with Customers.ai

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Black Friday marketing ideas: how to stand out during the holiday noise

AWeber

This makes it the perfect time to launch a marketing campaign, right? In 2022, shoppers poured out $9.12 What the Superbowl is to advertisers—that’s what Black Friday is to marketers. 50% of those shoppers report spending the most on gifts. billion , this becomes the ultimate point-of-purchase marketing opportunity.

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More Than a Name: 13 Ways Marketers Personalize Emails

Litmus

The data and opinions of email marketers seem to think so. Litmus research shows that brands that use dynamic content to personalize their emails see an ROI that’s 22% higher than the ROI of brands that rarely or never utilize dynamic content. Let’s start with the reigning champ in email personalization.

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Best CDP for eCommerce: How it works, benefits, and examples

Use Insider

Similar to regular CDPs , eCommerce CDPs are solutions designed to take customer data scattered across disparate sources and bring it together in one place. They also have segmentation capabilities that can help you target the right audiences with each individual message and campaign. Predictive marketing.

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How to get a 360-degree customer view & scale personalization

Use Insider

A 360-degree customer view is a collection of all your customer data in one place. It allows organizations to track all customer interactions in one place and form a complete picture of the customer by aggregating all relevant data, like contact information, survey responses, purchase histories, and much more.

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Personalized marketing: What it is, benefits & real-life examples

Use Insider

However, for many brands, that data is siloed off in various solutions, like customer relationship management systems (CRMs), email marketing platforms , analytics tools, customer service software, and so on. Limited marketing stacks. Your website and mobile app (if you have one) are great places to start.