Content Marketing Institute

DECEMBER 5, 2017

Few would argue about the power and value of educational content – whether a blog, an e-newsletter, a white paper, or a how-to video. From conception to airing took about two years, with a production time of three to four months. The millennial market is really who banks like ours are looking to connect with.”.

Education 97

Education Marketing Strategy Branding Energy 97

Duct Tape Marketing

AUGUST 23, 2023

Furthermore, he explains six common traits, referred to as “CAMPER” – Connection, Autonomy, Mastery, Purpose, Energy, and Recognition – which are crucial for building thriving and sustainable communities. And then when that community creates impact or products or whatever it is, it becomes a movement.

Energy 53

Energy Whitepaper Health Transform 53

Marketing Insider Group

MAY 25, 2021

As a marketer, creating and publishing the right content in the proper context is essential. Many marketers can waste precious time, energy, and resources producing the wrong content for the wrong audiences. Many marketers waste their time, energy, and resources producing the wrong types of content for the wrong audiences.

Content Marketing 138

Content Marketing Energy eBook Marketing 138

Adobe Experience Cloud Blog

JULY 17, 2017

With increased competition, the buyer’s ability to perform their own product research, and new technology, today’s buyer expects a personalized buying process. As Marketo’s very own VP of Product Marketing, Matt Zilli explains, “Brands that win in this world build lasting customer relationships with every single customer.”

Whitepaper 134

Whitepaper Thought Leadership Energy New Technology 134

Litmus

AUGUST 7, 2020

They discuss how Litmus decides to build new features—include Visual Editor—and how email teams everywhere can embrace Visual Editor to scale production while allowing everyone to focus on their core skills. My name is Lauren, and I’m on the product marketing team right here at Litmus. Episode Transcript. Thanks, Jason.

Copywriting 76

Copywriting Whitepaper Product Customer 76

Marketing Insider Group

SEPTEMBER 14, 2023

Remember, Content Marketing Is a Step-By-Step Process 10 years ago, many B2B content marketers were still product-focused rather than focused on the customer and their needs. And while we have come along way, we still see brands struggling with the true meaning of content marketing. Lots of brands run into this problem.

Content Marketing 103

Content Marketing Thought Leadership Gen Z Marketing 103