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How AI Will Revolutionize Product Development, and How to Prepare [Insights from AWS' Senior Advisor to Startups]

Hubspot Marketing

As any business owner knows, product-market fit is one of the most challenging aspects of starting a business. I sat down with Mishra to discuss how AI will revolutionize every aspect of the product development process, and how startups and SMBs should prepare for it. Product-market fit predictions will be more accurate.

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Trojan horse SEO: How to gain traction in new markets

Search Engine Land

Luckily, there is an audience for your product or service, regardless if they already know it. SEO research for new markets Your mission at this step is to discover how people search for that thing you’ll disrupt – even if it doesn’t overlap with your new product or service. Introducing your new category/keywords in the process.

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The Ultimate Guide to Working From Home (+ Remote Work Tips)

Hubspot Marketing

People who work from home have to remain productive yet still make time for regular breaks and time away from the computer screen. The average worker invests a lot of time and thought into developing their most productive work zone and refining their work style. An unhealthy diet can affect productivity and drain energy.

Energy 103
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10 Best Free Project Management Budget Templates for Marketers

Hubspot Marketing

Let's face it: Executing a successful marketing project requires time, energy, and money. And with so many different facets of marketing to consider — branding and creative, product marketing , event hosting , and so forth — your marketing project management budget can disappear fast. Smartsheet [Excel].

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Creative Side Projects Helped Me Grow and Evolve My Business—Here’s How I Make Time for Them

Buffer Marketing

My video creator platform, Sightworthy , took up all of my energy as we went through an accelerator, considered fundraising and ultimately decided to bootstrap, and grew to a profitable company working on marketing projects with the likes of Nike, Morgan Stanley, GSK, and Madewell.

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HubSpot Marketers Give 6 Tips for Fighting Burnout

Hubspot Marketing

According to the WHO , burnout is a mental health "phenomenon" characterized by "feelings of energy depletion or exhaustion; increased mental distance from one’s job, or feelings of negativism or cynicism related to one's job; and reduced professional efficacy.". This condition especially impacts millennials. So why not plan for it?

Energy 116
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How Luxury Brands Market and What You Can Learn

Hubspot Marketing

I don’t easily fall for ads or grab products because of marketing tricks. Okay, okay…unless it’s a suitable luxury brand marketing strategy like a catchy video. I’ve researched seven popular brands and selected some of their best strategies to help you understand how luxury brands market. Do I really need it? Not at all.

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