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The Top 7 Things to Avoid at a Trade Show

Adobe Experience Cloud Blog

Not only does this decrease your productivity, it cuts the amount of real estate you have to hold decent conversations with prospects. What have you done to promote your presence at the event? Blending in with the rest. Think of ways to create a buzz.

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Using Visual Content to Promote Your Event

Adobe Experience Cloud Blog

It stands out from all the text promotion companies typically do, helps tell a story, and gives event attendees all the information they need in a short amount of time. Visual content for events can be a valuable tactic before, during, and afterwards, becoming a cornerstone of your event marketing strategy.

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Seventy-eight percent of survey respondents said they have bought, or are open to buying, products promoted alongside the audio content they listen to. UK ad market expected to be the second highest for growth in 2021. of organisations reported cuts to their events marketing budgets in Q2, with just 3.6%