Adobe Experience Cloud Blog

APRIL 25, 2014

Here are three signs that your marketing calendar is holding you back. Be honest: between Excel, Google Calendars, your marketing automation platform, and good old fashioned whiteboards, how many “calendars” does your company currently consult? Modern Marketing' You Have More than One Calendar.

Marketing Automation Platform 132

Marketing Automation Platform eBook Thought Leadership Fashion 132

Adobe Experience Cloud Blog

FEBRUARY 2, 2016

Author: Jamie Lewis While it may seem like there is a new marketing channel available almost every day (I’m devising my smart fridge strategy as we speak), email marketing, when done right, is still one of the most profitable acquisition and lead retention channels available. Now let’s talk data.

Non-Profit 106

Non-Profit Thought Leadership Key Performance Indicator Fashion 106

Martech

MAY 20, 2024

There are, in fact, different types of CDP, and they can be used to implement very different marketing and operational strategies.This review of 10 CDP types will help you fine-tune your CDP strategy and evaluate prospective vendors. Find patterns in customer data to expose new marketing and advertising opportunities.

CRM 72

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Lusha

JULY 17, 2024

Cold Calling: Making Connections the Old-Fashioned Way Cold calling may seem like a relic of the past, but it can still be an effective lead-generation tactic when used strategically. Access new markets: Explore new markets or industries through strategic partnerships.

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CRM PR Marketing Automation Platform User-Generated 52