Neil Patel

SEPTEMBER 29, 2020

Influencer marketing is still enormous these days. 3 Pan Up Productions — Best For Social Video. Pan Up is a super cool creative production company. 5 Social Media 55 — Best For Niche-Specific Marketing. For instance, millennials and Gen Z dig Instagram , while Facebook is used by a variety of age groups.

Social Media Marketing 143

Social Media Marketing Real Estate Gen Z B2C 143

Hootsuite

OCTOBER 27, 2020

But this ‘age gap’ is even more apparent when we look at more recent additions to the communications mix. However, this raises important questions about Twitter’s role and positioning, both as a company, and within the marketing mix. Here are some of the trends we’re watching: 1.

eCommerce 145

eCommerce Gen Z Shoppers Communications 145

Econsultancy

DECEMBER 6, 2021

Sixty percent of US B2B marketers now use Instagram, up from 30% in 2020. A summer 2021 report from US advertising agency SageFrog  has found sixty percent of B2B marketers in the region now use Instagram as part of their marketing mix. Social CPM grew 41% year-on-year in Q2 2021.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54