Transcript of How Reducing Friction Increases Revenue
Duct Tape Marketing
APRIL 30, 2019
I know that anytime I’m trying to lose a little weight, if I have healthy food sitting around, I will … and it’s easy for me to get, I will do a lot better job than if I have to actually work to get that food. So how does it play? How does friction play out in our habits? But people tend to over consume.
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