Digital Marketer

OCTOBER 31, 2022

YES, even Millennials and gen-Z-ers prefer email to social media. They are WAY more likely to end up in the Spam or Promotions folder because of heavy images and design features These kinds of emails focus on imagery, not on brand voice or actually connecting with the audience. And that’s because your list is YOURS.

Email Marketing 85

Email Marketing Copywriting Gen Z Marketing 85

Econsultancy

NOVEMBER 22, 2021

Before the promotion began, the brand also saw a 43% uplift in the number of customers who had wishlisted items, reaching 8.6 June and November/December were reported as peak cross-border shopping periods for Singaporean consumers, reflecting prevalent seasonal sales promotions and events like Prime Day and Singles Day. million items.

eCommerce 52

eCommerce Gen Z Fashion Retail 52

Spiralytics

MARCH 7, 2023

Millennials are the main drivers of ecommerce. The younger generations will always lead the charge when embracing new things, which holds for ecommerce. Millennials likely edge out Gen Z due to adulthood’s increased spending power and responsibilities. 72% of Filipino online shoppers are female.

eCommerce 52

eCommerce Shoppers Gen Z Retail 52

Econsultancy

DECEMBER 13, 2021

Seventy-eight percent of survey respondents said they have bought, or are open to buying, products promoted alongside the audio content they listen to. The increased numbers of people now shopping online, whether for necessity or convenience, seems to have thrown retailers’ logistical issues into the spotlight.

Advertising 52

Advertising Advertisers Retail Shoppers 52