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How Gen Z is using AI to build personal brands — a guide that helped me build a LinkedIn presence that’s reached over 140 million

Hubspot Marketing

Together, we created a seven-page brand strategy doc like a marketing plan, but for me. Why Gen Z Should Be Building Personal Brands A lot of people underestimate just how digitally fluent Gen Z is. Eventually, I saw the opportunity to carve out my own space, especially as a Gen Z woman talking about AI.

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How millennials use social media: What marketers need to know

Sprout Social

After dominating the headlines for over a decade, the generation—born between 1981-1996—took a step back as Gen Z sauntered into the limelight. We built the culture Gen Z now thrives in.” This is an important area where marketing to Gen Z differs from marketing to Millennials.

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11 marketing leaders who put social media first

Sprout Social

Weve curated a list of 11 marketing leaders charging toward a new age of businessone with social positioned firmly at the center. Turn to this list when you need a fresh perspective on building a cutting edge marketing plan and real world examples of social-first strategy.

CMO
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Gen Z, AI, and the Power of Creator Marketing

Hubspot Marketing

But the real challenge isn’t just about keeping pace with AI; it’s about understanding how to connect with a new generation of decision-makers — particularly Gen X and Gen Z — while everything else is changing. So how do you pivot your marketing strategy? Here’s why — and how you can get started today.

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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Facebook and Instagram are the most effective platforms for community building overall, but TikTok would be best for a Gen Z audience. While some, like Instagram, are further along in this transformation, the rest are working hard to implement new features and tools that enable social shopping. So, how’s it going so far?

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ChatGPT versus Bard: Which AI Chatbot is Better for Marketing?

Businesses Grow

The Bard result is more of what I would have expected — how many people work in marketing, how much do they make, where is most of the employment? Test 6: Create a marketing plan Prompt: I am creating a marketing plan for an electric bike shop in Knoxville, Tennessee. Winner of Round 5: Bard by a lot.

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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

Strategic Marketing Transformation. When you’re reading about up-and-coming trends in an article like this, it’s all too easy to think that being successful in marketing can be simplified to following a list of best practices and making sure you’re using the latest techniques and technology. Source: [link].