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The Top 5 B2C Marketing Trends of 2023 [New HubSpot Blog Data]

Hubspot Marketing

In 2022, 51% of B2C marketers plan to increase their marketing budget. Will marketers reinvest in the same strategies or try new trends? To understand what trends B2C marketers are leveraging in 2022, we surveyed 1,067 global marketing professionals working in B2B and B2C companies.

B2C 145
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11 Recommendations for Marketers in 2024 [New Data]

Hubspot Marketing

Every time we re-run our Consumer Trends Survey , the number of people who look to social media to find products increases. Those same users also buy products on social media , and 17% of social users bought a product in-app in the past three months. Since consumers love it, marketers do it , and it pays off.

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The HubSpot Blog's 2023 Marketing Strategy & Trends Report: Data from 1,200+ Global Marketers

Hubspot Marketing

The top trends marketers are currently leveraging are short-form video, mobile-friendly web design, creating content that reflects their brand’s values, and using social media DMs for customer service. Not far behind are SEO, mobile messaging, influencer marketing, and selling products directly in social apps.

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7 Tips to Start a Career in Digital Marketing

Pam Didner

As digital marketing is growing, more and more professionals are arranging industry-specific seminars and campaigns to empower and educate newcomers. Digital marketing trends are always changing. As more and more businesses move online, the need for the digital marketing skillset will only increase.

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7 Tips to Start a Career in Digital Marketing

Pam Didner

As digital marketing is growing, more and more professionals are arranging industry-specific seminars and campaigns to empower and educate newcomers. Digital marketing trends are always changing. As more and more businesses move online, the need for the digital marketing skillset will only increase.

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Top Innovative Online Business Ideas for 2024

Vertical Response

A business website serves as your digital storefront and should clearly showcase your services or products. Market research is key in understanding your target demographics, revealing market trends, and scrutinizing the competitiveness of a niche. Once you’ve secured a domain, it’s time to choose an e-commerce platform.

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The Four Big Wins of a Marketing Calendar

Adobe Experience Cloud Blog

Unfortunately, those moving parts sometimes crash together – a potential customer gets hit with three emails in a single day, your webinar interferes with a product demo, or you reschedule a program in your headquarters but the satellite office doesn’t get the memo. What about every activity planned around a particular product line?