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Top B2B vs. B2C Video Marketing Trends You Should Know [2022 Data]

Hubspot Marketing

Both B2B and B2C brands recognize the power of video marketing. In fact, HubSpot Blog Research found that 88% of brands surveyed have a team dedicated to creating video content. We surveyed 550 global marketers to find out. They can help you produce and measure high-impact videos that convert.

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How Brands are Investing in Video Marketing On a Budget [2022 Data]

Hubspot Marketing

According to 2022 HubSpot Blog Research, 31% of video marketers surveyed say their biggest challenge is having an inadequate budget to create video content. In this article, we’ll cover what it costs to run a video marketing campaign and what brands are investing in the most this year. Weigh your options.

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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Field marketing is creating sales enablement content like case studies, product overviews, competitor comparisons, and more to help sales close their prospects into customers during the last stage of the buyer’s journey. Global Marketing. Global marketing is focusing on the needs of potential buyers in other countries.

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Content Diversification Leads to Greater Revenue Gains

Adobe Experience Cloud Blog

Marketing is an industry that has exploded in a million directions. From print advertisements grew blogging and content marketing. Television spawned the rise of video marketing on social media. From radio, we saw the advent of podcasts. And on and on and on. Which medium do you choose? People are busy.

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What Is Internet Marketing?

SMA Marketing

Internet marketing is an effective way to reach customers and promote your products and services on a local or global scale. Accessing the global market has become increasingly important, especially as the digital age progresses more rapidly each day. Studies show that 67% of the buying cycle happens online.

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11 Digital Marketing Trends for Growing Your Business in 2021

Marketing Insider Group

According to Deloitte’s 2021 Global Marketing Trends report, people seek more human-centric businesses and leave the companies that don’t value authentic connection. Provide educational content through video marketing, pillar pages, podcasts, and blogging to gain traction and build authority online. Keep content current.

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Prioritizing Your Inbound Marketing Strategies for 2022

Lynton Web

According to HubSpot , short-form content is the second most effective trend marketers are using, and with YouTube being the second most popular search engine, you need to get into video marketing. Similarly, video is just proven to be a useful tactic.