Hootsuite

SEPTEMBER 6, 2023

Stating the company’s social media audience and goals—and why this particular kind of content caters to them—is key. Content creation should start with a goal in mind, and a specific social media marketing strategy lays that all out for you. What process do you use to determine and track social media goals?

Management 103

Management Social Media Marketing Communications Analytics 103

Adobe Experience Cloud Blog

JANUARY 18, 2017

Creating effective backlinks now requires engaging content, influencer marketing , and at least little bit of PR savvy. Accordingly, a modern keyword strategy needs user intent research, content marketing experience, and a working knowledge of Google’s ranking priorities.

SEO 123

SEO Thought Leadership User-Generated PR 123

Power Digital Marketing

MARCH 30, 2020

Email Marketing During the COVID-19 Crisis. Content Marketing During the COVID-19 Crisis. Social Media Marketing During the COVID-19 Crisis. Social Media Paid Advertising During the COVID-19 Crisis. Influencer Marketing During the COVID-19 Crisis. Forecasting Additional Q+A .

Digital Marketing 40

Digital Marketing Marketing Strategy Shipping User-Generated 40

Sprout Social

DECEMBER 20, 2023

Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space. Influencer marketing The future of social media marketing involves creators and influencers.

Branding 109

Branding Price Influencer Marketing Transform 109

Exposure Ninja

JULY 6, 2023

Understand Your Audience The foundation of any B2C marketing campaign is a good understanding of your audience. There’s no point in sharing mental health content on social media if you don’t care for employee health or sharing recycling tips if nothing is happening in the office to reduce waste.

B2C 52

B2C Marketing Strategy PR Influencer Marketing 52

Hootsuite

JULY 17, 2023

Start your free trial If you’re a social media marketer or community manager, Hootsuite Inbox is a big help. With Inbox, you can manage all social media messages and interactions — across multiple platforms — in one place. Source If you use Hootsuite, Upfluence seamlessly integrates with your social workflow.

Price 71

Price Social Media Marketing CRM eCommerce 71

Hubspot Marketing

NOVEMBER 25, 2019

In 2019, there are a number of artificial intelligence-driven programs that can vastly improve how we use social media for marketing. As the Director of Marketing AI Institute and a senior consultant at PR 20/20, I've frequently written and spoken about AI implementation. AI is for Every Social Media Marketer.

Price 140

Price User-Generated Social Media Marketing Management 140