Health and Shopper Market - Marketing Pro Pulse

Retail media networks evolve with new in-store measurement standards and omnichannel strategies

Martech

SEPTEMBER 19, 2024

Customer health data at CVS comes with more regulations than, for instance, purchases at a grocery store, adding further restrictions to data collaborations. I feel like for the most part we’ve really leaned into RMNs as a company,” said Pankita Desai, senior director, shopper marketing for Chobani. “We

Retail

Retail Shopper Market Shoppers Advertising

Generative AI and Customer-Centricity: How Three Companies Use Generative AI to Connect with Their Customers [And How You Can, Too]

Hubspot Marketing

JULY 10, 2023

availability for this important consumer group Craft holiday campaigns and messaging to authentically and powerfully connect with Black communities Tailor shopper marketing initiatives to better match the shopping habits, rhythms, and needs of Black communities 3.

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Customer Transform User-Generated Retail

Marketing Pro Pulse

Retail media networks evolve with new in-store measurement standards and omnichannel strategies

Generative AI and Customer-Centricity: How Three Companies Use Generative AI to Connect with Their Customers [And How You Can, Too]

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