Hubspot Marketing

JUNE 6, 2023

There was also a quintessential Instagram cafe, chock full of millennial-esque photo opportunities and people snapping them — latte art and all. Among them was the IQ Mart: A "retail" setting that represented the online shopper's conversion path when using social media for buying decisions. The campaign wasn't just memorable.

User-Generated 145

User-Generated Marketers Marketing Branding 145

Rock Content

SEPTEMBER 18, 2017

There are radical changes happening in technology right now that are reshaping how people consume media and how brands do marketing. Research shows that high-performing marketers emphasize people over data, technology and even strategy. Take NBC’s Olympics debacle and a projection that fell short and was blamed on Millennials.

Outbound Marketing 45

Outbound Marketing Inbound Marketing Branding Logistics 45

Spiralytics

MARCH 7, 2023

This information can help you target your marketing and sales efforts more accurately. Millennials are the main drivers of ecommerce. Millennials likely edge out Gen Z due to adulthood’s increased spending power and responsibilities. According to research, 52% of Filipino online shoppers are in the 25-34 age range.

eCommerce 52

eCommerce Shoppers Gen Z Retail 52