Martech

OCTOBER 29, 2024

Just as digital-native companies like Airbnb revolutionized traditional industries, AI-native companies with AI-native marketing teams will reshape the future. At last year’s MAICON, Dan Slagen shared the story of Tomorrow.io, an $80 million company with only four marketers. Leadership did the same.

Native Marketing 123

Native Marketing Communications New Technology Education 123

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. A screenshot of HubSpot’s marketing automation platform (via HubSpot).

Marketing Automation Platform 125

Marketing Automation Platform Manufacturing CRM B2C 125

Search Engine Land

JULY 1, 2024

Drawbacks and roadblocks Kai Blum, international SEO manager at Intuit Mailchimp, says: “Marketing at large organizations can be pretty siloed; often, every channel has a different team. End screen magic : Use cards and end screens to promote related videos and keep viewers engaged with your channel.

SEO 106

SEO PR User-Generated Shoppers 106