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50 Ecommerce Statistics To Know in 2024 [New Data]

Hubspot Marketing

Statista , 2023) The global conversion rate of online shoppers is 1.9%. Boston Consulting Group , 2023) A majority of social media marketers (68%) use social media to drive traffic to products on its own website. trillion USD market cap. Statista , 2023) Free delivery is the main reason 45% of shoppers head online.

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These Tactical Black Friday Ad Campaign Tips Can Increase Your Revenue 200%

Neil Patel

Shoppers still spend as much as $9 billion on Black Friday deals in a given year. For instance, data shows Millennials spent the most money on Black Friday deals. It might be more effective to market your products and services to this demographic if relevant to your business model. Yes, Black Friday marketing is essential.

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Stats roundup: How social media marketing has changed after Covid-19

Econsultancy

The way in which social media lends itself to more impulsive spending, particularly with the addition of speedy checkout, also appears to mean that shoppers are less likely to make the necessary security checks that they might usually do when landing on a webpage directly from search results, for example.

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Step 1: Create a social media marketing strategy. You need a plan, man. Crafting a social media marketing plan doesn’t need to be complicated. At minimum, your plan should include: A list of measurable goals. But when done well, influencer marketing is the most genuine type of digital marketing you can do.

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3 Ways to Use Digital Marketing for Brick and Mortar Locations

SMA Marketing

Regardless of the preference for digital shopping, in 2020, 55 percent of shoppers online were advocates of classic stores for the purpose of checking out a product in person before purchasing. Millennials rely heavily on ratings and review sites for their purchasing decision-making, with 99 percent researching before purchasing.

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How to Create a Black Friday eCommerce Strategy

Hootsuite

In 2021, US shoppers spent $9.03 Last year, Cyber Monday actually surpassed Black Friday for spending among American shoppers, with $10.90 That means a marketing plan in the lead-up to Black Friday so that you can capture your customers’ attention and get them excited for your online sales. billion in sales.

eCommerce 104
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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. million by the end of 2024.