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This day in search marketing history: February 10

Search Engine Land

How to use Google’s new price competitiveness report in Merchant Center 2020: You could see how your product pricing compared to your Google Shopping competitors. Bing Beats Google With Bitcoin Conversion Tool 2014: Bing announced that people can search for the current rates, such as [one dollar in bitcoin]. ” (Accurate.)

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9 salary negotiation tips for search marketers

Search Engine Land

Whether you’re working in SEO , PPC or somewhere in between, salaries are always a contentious subject. On the other hand, SEOs saw a steep rise in demand for their skillset as more companies explored online trading. However, that doesn’t stop them from trying to secure your services at the most economical price.

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The 17 Best Affiliate Marketing Programs For Beginners

Jeff Bullas

Affiliate marketing programs offer you the chance to promote brands that sell online business tools such as VPNs and other software, pharmaceutical items, digital products such as e-books, and anything else you can buy online. He is passionate about scaling businesses using SEO, paid media, and remote teams.

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Webinars: A complete guide with examples

Search Engine Land

Webinars are a great idea for brands in most verticals, especially those in financial services, consulting, SaaS, and pharmaceuticals (the industry with the highest attendance rate). Thankfully, there are many good webinar platforms with the right features for your needs at almost every price point.

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Can an interactive calculator help you sell more?

Rock Content

Because it is a content of value to a specific audience, the chances of your domain being cited by other websites grow, which has a direct and positive impact on your SEO. If your company creates budgets according to customer demand, for example, this feature can facilitate service pricing. Financial Planning Calculators.