Martech

MARCH 28, 2024

At each step of this research for pharmaceuticals, health insurance and treatments, brands have an opportunity to build a relationship that will increase the likelihood of conversions. Take a step back, look at the information through the consumer’s eyes and serve up difference-making content that’s user-friendly in both delivery and format.

Transform 103

Transform Health Pharmaceutical User-Generated 103

Marketing Insider Group

APRIL 20, 2020

B2B companies will generate 88 percent more leads, while their B2C cousins will generate 67 percent more leads through publishing blog posts consistently. And the leads you generate will cost 62 percent less than ones you generate through advertising, cold calls, brochures, or other outbound marketing methods.

Whitepaper 142

Whitepaper Pharmaceutical Manufacturing Transform 142

Jeff Bullas

DECEMBER 7, 2022

For arguably the first time since the ’60s, that transformation was both bottoms up – new businesses and even whole new sectors sprung up spurning new unicorns such as in fintech (Cellulant) and telecommunications (the MTN Group and Econet Global) sprung up and engulfed the continent. On the 3 rd of December 2011: Africa Rising.

Health 202

Health Non-Profit Food Energy 202