Martech

NOVEMBER 1, 2024

Unlike many vendors, Pega has been in the AI game for a long time, at least since its acquisition of Chordiant in 2010. Pre-defined templates for the creation of outbound marketing messages and access full campaign views from a dedicated landing page. Integration of brand voice with Pega GenAI. Why we care.

Outbound Marketing

Customers.ai

DECEMBER 9, 2024

With years of experience helping brands like LOral thrive, shes sharing her top three lifecycle marketing strategies to help you stay ahead in 2025. Thats so 2010. Your 2025 Lifecycle Marketing Playbook Starts Here 2025 is around the corner (no reallywe are talking days) and the stakes are higher than ever.

eCommerce

Marketing Insider Group

MAY 27, 2023

Debbie Millman Debbie Millman’s appearance on Marketing Over Coffee is another one you can’t miss. In this episode, Debbie Millman, a renowned name in branding, discusses her book, “Why Design Matters: Conversations with the World’s Most Creative People.”

PR

Marketing Insider Group

OCTOBER 26, 2010

As a marketing professional, I am not proud of our reputation as SPAM-ers. It seems as if the lower our outbound marketing response rates get, the greater the number of emails, phone calls, pop-up ads and other interruptions we throw at our weary populace. All rights reserved.

Telemarketing

Duct Tape Marketing

SEPTEMBER 6, 2017

Transcript of Sonic Branding and the New Rules of Marketing and PR written by John Jantsch read more at Duct Tape Marketing. John Jantsch: One of the pioneers of inbound marketing, of the new rules of marketing and P&R, David Meerman Scott, joins me for this episode of the Duct Tape Marketing podcast.

PR