Adobe Experience Cloud Blog
DECEMBER 12, 2012
And like most marketers, you are trying to determine what your 2013 event schedule will look like, and plan your accompanying strategy. Luckily, Marketo has put together a 120 page guide to help you create a killer event plan for 2013 and beyond. by Dayna Rothman There is always so much going on around the Holidays!
Adobe Experience Cloud Blog
SEPTEMBER 2, 2014
increase in online fundraising between 2013 and 2012, and email marketing was the primary channel used to raise money. Direct mail, once the go-to for nonprofit fundraising, has a relatively high cost compared to email, and has declined sharply in the last five years.
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Marketing Insider Group
JUNE 11, 2013
Pieces of mail and profitability of US Postal service peaked in 2006. Plummeting ever since due to rise of email and decline of direct mail open rates. Here is a link and embed of all 117 slides of Mary’s Internet Trends 2013. Is your organization ready? Let me know what you think in the comments below.
Adobe Experience Cloud Blog
JULY 10, 2017
Marketing campaigns, direct mail, email newsletters help you do much more than simply relay information. And a 2013 Penn State study found that storytelling helped improve medical students’ attitudes toward treating dementia patients. If it tells a great story, it can. But marketers often confuse information for story.
Martech
FEBRUARY 25, 2022
This includes email, SMS, push notifications, landing pages, web push and personalization, social media, ad tech, direct mail, and emerging channels like voice, IoT and digital signage. San Francisco-based Salesforce was founded in 2007 but it purchased Pardot in 2013. ActiveCampaign. Salesforce Pardot. Target customers.
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