2014 COS Marketers 
Hubspot Marketing
MAY 1, 2017
I outline the story in our Content Optimization System (COS), copy and paste it into a Google doc, find a good photo to accompany it, do research, write, proofread, and carry it back over to our COS. Knowing what those habits are, I learned during step four of the above, is a veritable goldmine for marketers. The Takeaway.
Search Engine Land
JANUARY 6, 2023
2022 marked the first year since 2014 that Google and Meta’s advertising market share dropped below 50%, standing at 48.4%. Marketers want more options, and TikTok is it. ” Insider Intelligence said that TikTok’s command of the digital ad market more than doubled in 2022 and has nearly 100 million U.S.
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Rock Content
MARCH 7, 2023
First on Twitter and followed by Instagram in 2014 , this stamp used to be a cost-free process for every account that accomplished specific requirements, one of which relating to relevant content creation. A recent forecast from Magna, a media investment firm from Interpublic Group of Cos.’ A nudge to Twitter, perhaps?! See you there!
Hubspot Marketing
DECEMBER 13, 2023
So when Facebook solved the mobile problem and added keyword functionality in 2014, marketers (and investigators) were elated, using Facebook Graph Search extensively. The good news for marketers is that if your posts are relevant to your audience, they can still easily find your content when searching for related topics.
SMA Marketing
MAY 20, 2022
The online marketing world is much older than many think. 2014 - The Rise of Inbound. Instead of marketing at prospects, smart marketers decided to try a new approach. By offering advice and engaging prospects with their website, marketers could now nurture leads into customers. Inbound was born. Their website.
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