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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

Working knowledge of customer relationship management (CRM) and content management systems (CMS) like Content Hub. Responsibilities Manage technical aspects of key marketing systems (marketing automation, CRM ) used to generate, distribute, and report on leads. Requirements BA/BS or equivalent working experience.

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Get Ahead of the Mobile Herd: 5 Best Practices for Mobile-Optimized Marketing

Adobe Experience Cloud Blog

The rate of mobile adoption has eclipsed that of all previous technology change waves: by 2014, more than 25% of all global internet traffic will be mobile (up from less than 1% in 2009), and more people will be accessing the internet on mobile devices than on traditional PCs. Author: Eric Kim The race to mobile has become a stampede.

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10 Ecommerce Trends to Expect in 2018

Hubspot Marketing

trillion in 2014 to 4.5 Ultimately, these added benefits are worth the initial investment in new technology. According to Statista , global ecommerce sales are expected to increase 246.15% by 2021, from 1.3 trillion in 2021. The ecommerce industry is booming and shows no signs of slowing down. This is invaluable information.

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Meta advertising: what you need to know

illumin

Several years later, it introduced ‘Sponsored Stories’, a desktop ad program that placed paid ads directly on users’ news feeds as well as expansion to mobile ads. By 2014, Facebook rolled out its three-level advertising campaign structure, offering “campaigns” and “ad sets” on top of standard ads. How does it work?

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Something of a much-needed respite from the over saturation of magazine ads, promo posters, television commercials, and digital advertising – by 2014, the average person saw 5,000 ads in one day ! How can investing in new technology empower your content marketing strategy even more? New technology. Blow Them Away.