2014 eBook Marketing Strategy Thought Leadership 
Adobe Experience Cloud Blog
AUGUST 2, 2016
In fact, according to Gartner’s report, “Predicts 2014: Seizing the Digital Business Advantage,” 20% of all market leaders will lose their dominant position to a company founded after the year 2000. Enterprises should be laser-focused on customer base marketing because: Customer retention is key to market share.
Adobe Experience Cloud Blog
FEBRUARY 16, 2018
Each technique uses technology and event marketing trends to keep attendees engaged, boost social proof, and improve the content around your event. Influencer marketing is a hot topic across many marketing channels. Your event marketing strategy is no exception. Engage With Influencers. Image source.
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Adobe Experience Cloud Blog
SEPTEMBER 11, 2014
Author: Maggie Jones Content Marketing World 2014 – the biggest, baddest content marketing conference in the world – has come to a highly climactic end. brought the house down with one of the funniest, most profanity-laced speeches ever heard at a marketing conference. Content Marketing b2b Consumer'
Adobe Experience Cloud Blog
SEPTEMBER 2, 2015
In fact, compared to other marketing initiatives, the 2014 ITSMA Account-Based Marketing Survey found that “ABM delivers the highest Return on Investment of any B2B marketing strategy or tactic.”. What Is Account-Based Marketing (ABM) and Is It Right for You? Benefit 1: Clear ROI.
Orbit Media Studios
SEPTEMBER 20, 2022
Years ago, in 2014, we set out to answer some basic questions about blogging, so we set up a survey. That project grew into a long-term gathering of blogging statistics, tracking the ever-changing trends of content marketing. That’s 74% more time than in 2014 when we first conducted this research.
Adobe Experience Cloud Blog
MARCH 14, 2014
Author: Michael Gerard Content marketing will be an essential part of leading marketing strategies in 2014, but many marketers are still challenged by its deployment. For our 2014 Content Marketing Tactics Planner , Curata surveyed over 500 organizations about their content marketing strategies.
Marketing Insider Group
JULY 1, 2020
Effective content marketing strategy offers the benefit of exponential growth, higher brand awareness and trust, winning over prospects and convincing leads, and endearing your customers, helping to build a loyal base of brand advocates. Once you get your content marketing strategy going, it’s that positive snowball effect in action.
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