2016 Global Marketing Market Research 
Backlinko
MARCH 13, 2024
Market research is a growing multi-billion-dollar industry. Brands leverage market research insights to introduce customer-focused offerings and improve their experiences. Online/mobile quantitative research services accounted for 35% of worldwide revenues of market research companies.
Econsultancy
MARCH 4, 2022
Meanwhile, app downloads for the 2020 calendar year rose 24% to 143 billion – the highest levels seen since 2016 – and are forecast to reach 230 billion by 2025. In the quarter ending 30 th September, the marketplace also reported that its number of annual active buyers increased by 5% to total 183 million globally.
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