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What is identity resolution and how are platforms adapting to privacy changes?

Martech

Identity resolution platforms enable marketers to “close the loop” of customer marketing, analytics and compliance with a comprehensive holistic view of activity across all of an organization’s customer touchpoints and channels. networked devices per capita, according to the Cisco Annual Internet Report, 2018-2023.

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Cosmetics marketing strategy and its post-pandemic evolution

Use Insider

Even pre-pandemic, industry leaders were underprepared—the top 20 cosmetics and beauty brands held 90% market share in offline sales but only 14% share online (Nielsen’s “ The Future of Beauty ” Report, 2018). Be creative and innovative in the way you communicate with your customers and cater to their current needs.