Sprout Social

AUGUST 15, 2022

In 2021, TikTok hit the one billion milestone of monthly active users, capitalizing on its early fame as people gravitated toward its light, short-form content. Try affiliate marketing. This makes TikTok a strong advertising choice for brands wanting to market their products to Gen Z. But where do you begin?

Gen Z 131

Gen Z Affiliate Marketing User-Generated Promotion 131

Hootsuite

NOVEMBER 28, 2022

Reddit continues to grow by double digits every year, adding 25% more users in 2020 and 14% more in 2021. That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. Affiliate marketing. Get the full report now!

Branding 125

Branding Gen Z Affiliate Marketing User-Generated 125

Digital Marketer

MAY 4, 2023

Better teamwork and collaboration The results of the 2021 Statista survey shown above found that inter-departmental siloing is the biggest challenge when optimizing the customer journey. In the early part of the journey, this might include optimization by way of marketing and communication channels.

Customer 78

Customer Customer Journey Gen Z Affiliate Marketing 78

Kevin Indig

NOVEMBER 13, 2023

The FTC reported over $8b in fraud damage in 2022, +30% more compared to 2021. source ) As a result, publishers shopped for new business models: affiliate marketing, AdSense, subscriptions, or renting out subdomains. ZIRP ( Z ero I nterest R ate P olicy) times allowed companies with strong funding to buy market share.

Gen Z 59

Gen Z SEO User-Generated Affiliate Marketing 59

Power Digital Marketing

NOVEMBER 30, 2022

Cause marketing and value-based consumption habits have been on the incline for years now, and many analysts argue the COVID-19 era accelerated the trend. 6 Today’s consumers—particularly millennials, Gen Z and Gen Alpha—don’t just want a quality product at a fair price. Get started by requesting a proposal from us today.

Retail 52

Retail Gen Z Marketers Marketing 52

Power Digital Marketing

JANUARY 19, 2023

TikTok usership TikTok has garnered a reputation as the “It” place to be for Gen Z and Gen Alpha, who devour the endlessly scrollable, dopamine-laden short-form video content. And while TikTok undeniably got its start with younger users, more “mature” generations are starting to develop fluency in the platform.

Gen Z 40

Gen Z User-Generated Marketers Affiliate Marketing 40