The Marketing Operations Leader

JANUARY 2, 2025

In this edition: Your Marketing Ops Career Guide for 2025 Marketing Tools Without Databases - Podcast Episode For Paid Subscribers: The Truth About Being More Strategic in Marketing Reminder! Her focus on mentorship resulted in two promotions within her team. Join the Marketing Ops Interview Bootcamp for free on Jan 15.

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Martech

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Understanding the basics is critical to the successful planning and execution of a mobile marketing campaign. Messages can be promotional, service-based, or transactional. Location-based marketing delivers promotional messages to a consumer’s mobile device based on their past-or-present location. Location-based marketing.

Transform 123

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Hubspot Marketing

FEBRUARY 28, 2025

If youve seen the award-winning HBO show Succession, you know how dramatic and challenging it can be to adequately succession plan for the next generation of business leaders. Ive personally worked at companies that took succession planning seriously, and those that didnt, and the difference was stark.

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Succession Planning Management Communications Education 72