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15 Key Marketing Automation Statistics

Backlinko

Between 2021 and 2024, worldwide marketing automation industry revenue is forecasted to grow by 38.2% billion – Statista Year Marketing automation market revenue (worldwide) 2021 $4.79 billion 2027 $9.53 billion Revenue of marketing automation solution vendors is forecasted to reach $6.6

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What is email marketing and how are platforms helping brands succeed?

Martech

Despite being so well-established, email marketing continues to attract more investment. billion in 2027, according to Global Industry Analysts’ predictions. Analytics and reporting. At a minimum, email marketing platforms offer reporting on things like delivery rates, clickthrough rates, bounces and unsubscribes.