Getting B2B Ecommerce Right — Here's What I Learned From Experts
Hubspot Marketing
OCTOBER 29, 2024
Growing at a rate of over 10% each year, B2B ecommerce will generate over $3 billion in sales by 2027. B2C customers typically expect a straightforward, fixed price on whatever they’re purchasing, whereas B2B pricing structures are more fluid, suggests Gianluca Ferruggia , the general manager at online B2B marketplace DesignRush.
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