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Social Media Lead Generation: How to Gain More Customers Online

Digital Marketer

billion by 2027. That’s the majority of the world’s population within reach of any and all of your marketing efforts. How do you use social media as an efficient lead generation tool? Even a small B2B business might look to LinkedIn to connect with existing customers and to generate leads.

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AI is going to make us strategy-first content marketers in 2024

Welcome Software

Augmentation for other core strategic skills : Data analysis with a co-pilot makes it so much easier to stay creative without missing a beat from all the data my strategy generates. And lately, AI-generated content is also becoming a bit of a distraction in its own way. Read more about copy generators for Web Experimentation.

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Audio advertising: the ultimate guide

illumin

According to Statista , ad spending in the digital audio advertising market is projected to show an annual growth rate of 6.04% with a projected market volume of US$12.82 billion by 2027. There are also display ads that incorporate audio elements to capture the attention of users while they consume other content.

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AI is going to make us strategy-first content marketers in 2024

Welcome Software

Augmentation for other core strategic skills : Data analysis with a co-pilot makes it so much easier to stay creative without missing a beat from all the data my strategy generates. And lately, AI-generated content is also becoming a bit of a distraction in its own way. Read more about copy generators for Web Experimentation.

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14 stats that show how gaming, in-game ads and OTT entertainment have changed in the wake of Covid-19

Econsultancy

Worldwide gaming market to be valued at more than $314 billion by 2027. A forecast by Mordor Intelligence has predicted that the worldwide gaming market will be worth $314.4 billion by 2027, up from 173.7 billion in 2021, and registering a compound annual growth rate (CAGR) of 9.64% between 2022 and 2027.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Zippia) 82% of marketers report that AI significantly influences their content creation plans. Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks.