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Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Hubspot Marketing

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups.

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5 Trends for the Future of Marketing in 2020 and Beyond

Marketing Insider Group

So let’s check out these 5 trends for the future of marketing in 2020. Generation Z Will Influence Marketing More than Millennials. The marketing industry has been obsessed with Millennials for the past two decades. million for the previous “generation x”. Source: [link].

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What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

The van below is promoting Sky’s commitment to becoming net zero carbon by 2030. Examples of Email Marketing Email marketing is still a popular form of marketing despite claims that the younger generations don’t use email. Influencer Marketing Examples Influencer marketing has grown and developed over the years.

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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

If you sell to other businesses, particularly large corporations, account-based marketing is one of the “already here” digital marketing trends you need to embrace during the coming years. Gen Z Will Continue to Influence Marketing More Than Millennials. million for the previous “generation x”.

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15 New Social Media Apps & Platforms You Might Not Know About

Hootsuite

In 2021, only 9% of marketers were using TikTok to promote their business. Because TikTok has grown so quickly, many people still associate it with Gen Z dance challenges. One in 10 internet users now invests in at least one cryptocurrency, and analysts anticipate that number will triple by 2030. Source: Statista.

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